Bengaluru: Surge in demand for flowers ahead of Ugadi festival, results in price hike

As the scorching summer sun continues to intensify each passing day, the demand for flowers is reaching its peak, driven by impending festivities and the fervour of election campaigns.

With Ugadi, around the corner and Lok Sabha elections looming, the market for flowers is bustling with activity. However, this surge in demand is met with a notable shortage in the supply of flowers, causing prices to skyrocket.

Customers, accustomed to purchasing larger quantities, are now compelled to scale back their purchases due to the inflated prices.

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A quick look at the current market rates reveals the extent of the price surge: Roses are being sold at Rs. 400 per kilogram, Sevanti at Rs. 250-300 per kilogram, Jasmine at Rs. 600 to Rs. 900 per kilogram, Kanakambara at Rs. 600 to Rs. 800 per kilogram, and Balla flowers at Rs. 80 to Rs. 100 per kilogram. Sugandaraja is priced at Rs. 250-300 per kilogram.

As consumers navigate through the market, they are met with the stark reality of inflated prices, prompting them to reconsider their purchases and adjust their expectations in light of the current market conditions.