Ad delves into topics such as sexual performance

Felt it’s a humiliation to all the TV industry: Rashami

We are always made feel smaller: Rashami

A recent advertisement for BoldCare, a sexual health and wellness brand, starring Bollywood actor Ranveer Singh and American pornographic actor Steven Wolfe (popularly known as Johnny Sins) has garnered eyeballs. It delves into topics such as sexual performance. 

Reason why Ranveer singh can never become a superstar.. #BoldCarepic.twitter.com/bkV3bCDMxj

— Real Box office™ (@Real_Box_0ffice) February 12, 2024

This is bound to become controversial in India. However, this time the opposition has come from a TV serial actress who felt that the portrayal was disrespectful for actors in the Television industry. “I’ve started my work from a regional film industry. And then started working in television industry. People call it a small screen. Where normal people watch news, cricket, all the #Bollywood films also and much more. After watching this reel, which is highly unexpected, I felt it’s a humiliation to all the TV industry and people who work in television. Because we always made feel smaller and treated like one. Actors really wanna work on big screen too, this is exactly how we get treated. Everyone is working hard. But I’m sorry, TV show pe sab nahi dikhate (People don’t show it). This all happens on big screen. And nothing wrong in showing some reality but this is really check for all the TV industry because I feel it’s a slap. May be I’m overreacting but we show culture and love to our audience. And I’m hurt because I have a respectful journey in TV industry. Hope you’ll will understand the emotion (folded hands emoji). #msorryfornotbeingsorry, (sic)” actress Rashami Desai known for TV shows such as Dil Se Dil Tak shared on her Instagram story.