Mysore Sandal Soap becomes official fragrance sponsor for Kantara: Chapter 1

Karnataka Soaps and Detergents Limited celebrates the state’s sandalwood legacy by partnering with Hombale Films’ Kantara: Chapter 1, taking a regional icon to the global cinema stage.

Karnataka Soaps and Detergents Limited (KSDL), the maker of the iconic Mysore Sandal Soap, has officially partnered with Hombale Films’ much-anticipated Kantara: Chapter 1 as the film’s official fragrance sponsor. The collaboration aims to honor Karnataka’s rich sandalwood heritage while taking the brand’s timeless legacy from the heart of the state to audiences across the nation and beyond.

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The partnership comes as excitement builds for the trailer launch of Kantara: Chapter 1, which premiered on September 22 at 12:45 pm in a grand nationwide event. The trailer’s release instantly captured fans’ attention, creating widespread buzz for the upcoming prequel to the blockbuster Kantara.

Produced by Hombale Films, the trailer was rolled out on a Pan-India scale, with notable stars unveiling versions in multiple languages. Telugu superstar Prabhas released the trailer in Telugu, while Malayalam actor Prithviraj Sukumaran, who recently shared screen space with Prabhas in Salaar, unveiled the Malayalam edition. Tamil actor Sivakarthikeyan presented the trailer in Tamil, Telugu, and Malayalam versions, while Bollywood’s Hrithik Roshan released the Hindi edition, further expanding the film’s reach.

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This partnership between Mysore Sandal Soap and Kantara – Chapter 1 not only brings the state’s cultural icon to the cinematic world but also reinforces the brand’s commitment to showcasing Karnataka’s rich heritage on a global platform. Fans eagerly await the release of the film and the unique fragrance experience that accompanies this collaboration.